Creating things since 2015
What exactly? To find out, please scroll down.
Thank you for your interest.
Karol Schwann
Custom Publishing (e-books)
GDPR and Public Relations
How to adopt the provisions of the General Data Protection Regulation (GDPR) in Public Relations agencies? Together with Edyta Kowal, we came up with the idea of the e-book that would give a comprehensive answer to this question.
What have I done here? Editorial concept and topics structuring (together with Edyta), engaging JSLegal as legal experts.
Rethink
This publication is based on articles from the Szapiro Business Advisory blog, rewritten to create a collection of reflections about communication. Everything is wrapped in a nice and neat layout, delivered by Logotomia.
What have I done here? Editorial concept (together with Michał Szapiro), topics structuring, writing, proofreading, cooperation with graphic designers, content creation.
Fake news: how lies rule the world
Needless to say, fake news is one of the biggest threats to the modern world. The idea behind this project is simple: to present in brief form the complex problem of fake news, explain on examples how it affects the public, and to show how fake news can be unmasked.
What have I done here? Editorial concept, topics structuring, writing (excl. introduction), proofreading, cooperation with graphic designers.
You can download each publication. Just click on the related image.
Articles and Blogs
Kto ma płacić za dobre dziennikarstwo? Bo za złe płacimy wszyscy
The commentary on the state of journalism in the modern world. Who (and how) should pay for quality content in the era of fake news and growing mistrust for journalists? This text was published by Antyweb - one of the most popular tech blogs on the Polish Internet.
Spotawheel Blog
Spotawheel is the fastest growing used cars platform in Europe, operating in Greece and Poland. I was responsible for editorial agenda, SEO-oriented content creation as well as cooperation with external content providers.
Zróbmy imprezę, jakiej nie przeżył nikt
This is an example of a longer piece I wrote while working in Proto. This one is about the Polish cities dreaming of big international sports events and their efforts in vain.
Websites
Ekotech provides reliable, cost-effective, and environmentally friendly geotechnical materials based on CCP’s (Coal Combustion Products). And, by the way, it implements a non-waste model in the construction industry. After 26 years in business, this game-changer decided to change its corporate website in 2018.
What have I done here? Site structuring, wireframing, copywriting, supervision (design and development stage).
From Warsaw to Boston and Los Angeles. From CD Project, through HBO to Netflix. Mikołaj Stroiński is best known as the author of The Witcher game soundtrack. But the list of projects he has worked on is not limited only to games. You can read all about them on Mikołaj’s website, introduced in 2018.
What have I done here? Site structuring, wireframing, supervision (design and development stage).
JSLegal
JSLegal (now known as B2R Law) is a local law firm with a global perspective (and global, wider and wider, outreach). A growing business requires a proper corporate website. And that's how the new JSLegal website appeared on the Internet.
What have I done here? Site structuring, wireframing, copywriting, supervision (design and development stage).
In 2020 JSLegal merged with Zięba&Partners to create a new law firm B2R Law. The JSLegal corporate website is no longer active. But don’t worry, you can see how the main page looked like here.
Thanks to Protect.me platform, companies can offer insurance products on-demand. This solution consists of a mobile app and website which is, in fact, a kind of marketplace with various insurance products.
What have I done here? Website structuring, copywriting, design stage supervision.